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01.09.2022
Latest News Products / Case Study

How we straightened out compostable packaging for some ‘wonky’ bread

The ‘wonky’ bread subscription service Earth & Wheat has started switching to compostable packaging from our C-Range of products. Discover how we met the brief.

CUSTOMER

Earth & Wheat

The UK’s first “wonky” bread box from Earth & Wheat directly connects UK bakeries with customers looking to reduce food waste. They deliver perfectly tasty fresh bread that would otherwise have gone to waste due to appearance standards or overproduction.

PRODUCT

C-Bag

Printed compostable, suitable for fresh produce and bakery.

The C-Bag is from our C-Range that has been developed in partnership with Treetop Biopak and enhances our portfolio of sustainable, flexible packaging solutions.

THE BRIEF

Earth & Wheat required an eco-friendly packaging solution as an alternative to plastic bags.

They also wanted to be able to print on the bag for branding purposes and for the bags to be compatible with the company’s automated bagging machines.

THE SOLUTION

The compostable bags from our C-Range met all of the requirements of Earth & Wheat, including early tests showing compatibility with the bagging machines.

The printing on the bags has strengthened the brand, generated more interest and increased customer subscriptions.

In addition, the artwork contains a QR code that leads customers to information about the packaging and how to dispose of it.

CUSTOMER’S RESPONSE

Earth & Wheat founder James Eid said: “Our mission is to reduce food waste in the UK, and we’re always looking at innovative ways to become even more sustainable. By using home compostable bags in our bread boxes, we have found a great alternative to using plastic.”

MORE ABOUT C-BAG

The C-Bag is ideal for fresh produce and bakery. It is bio-based from renewable resources using versatile materials supplied in various grades.

C-Bag meets the Soil Association Standard for packaging materials and has TUV certification, which was developed to guarantee complete biodegradability in garden compost heaps and other slower-paced processes.

The C-Bag has excellent impact and puncture resistance, good material perforation, and can be used as a carrier or waste bag for food and non-food applications.

Other products in our C-Range are:

  • C-SHRINK
    Home and industrially compostable shrink film that’s ideal for bundling multi-packs and as a secondary wrap for packed goods.
  • C-STRETCH
    Home compostable stretch or cling film made from bio-based renewable sources.
  • C-TAPE
    Industrially compostable adhesive tape that is made from bio-based sources and natural gum.
  • C-NET
    Industrially compostable net suitable for a wide range of applications, with superior tear and heat resistance.
  • C-CLING
    A home compostable cling film suitable for wrapping food products. Ideal for domestic use or food service, it can also run on automatic packing lines for fresh produce.

If you’d like to know more about the C-Range:

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